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Sales Funnel Radio

My first 5 years in entrepreneurship was 34 painful product failures in a row (you heard me). Finally, on #35 it clicked, and for the next 4 years, 55 NEW offers made over $11m. I’ve learned enough to see a few flaws in my baby business… So, as entrepreneurs do, I built it up, just to burn it ALL down; deleting 50 products, and starting fresh. We’re a group of capitalist pig-loving entrepreneurs who are actively trying to get rich and give back. Be sure to download Season 1: From $0 to $5m for free at https://salesfunnelradio.com I’m your host, Steve J Larsen, and welcome to Sales Funnel Radio Season 2: Journey $100M
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Now displaying: October, 2022
Oct 27, 2022

I'm a big fan of Mark Rober. I think I've seen almost all of his YouTube videos. His Ted Talk popped into my head while I was walking around our neighborhood.

It made me think about all the things we are all trying to do. One of the main keys to success is to keep trying again and again.

It doesn't matter how many failures you go through; you just have to keep going back to the plate.

You win half the game just by getting back up, stepping back to the plate, and trying again.

Here's how lessons from Super Mario will help you step back up to the plate when you take a business loss.

Key Takeaways

- The Super Mario effect (02:54)

- Trying again is half the game (05:44)

- How to gamify what you're doing (06:10)

- Learning how to learn (08:51)

- Get back to the plate as fast as possible (11:21)

- Solve valuable problems about your offer (13:40)

Additional Resources 

- Get your Capitalist Pig Swag Here 

- Capitalist Pig Facebook Group 

- Interview me on your show

- Connect with me here 

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Download Season 1 episodes here

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Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.

Oct 25, 2022

There's an interesting way to look at the relationship between the internet, marketing, and sales. We measure each very differently and have different expectations.

During this year's Funnel Hacking Live, Russell and I got the chance to teach about sales funnels in a way that most people have probably not thought about but one that should accelerate the value you get back from your funnel.

The whole notion of what we were trying to teach is that a sales funnel is nothing more than a salesperson, and the internet is just the lead machine.

Here's how I think of a sales funnel as a sales PERSON and what I expect from both...

Key Takeaways

- What's really is a sales funnel (07:48)

- You need to think of a funnel as a salesperson (09:04)

- The internet is a lead machine, not a salesperson (10:51)

- What is the relationship between marketing and sales? (16:36)

- The internet is a distribution channel for marketing efforts (17:21)

- How to know your funnel is working (28:21)

Additional Resources 

- Get your Capitalist Pig Swag Here 

- Capitalist Pig Facebook Group 

- Interview me on your show

- Connect with me here 

---

Download Season 1 episodes here

--

Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.

Oct 20, 2022

Totally fine to be nervous, but what is it telling you?

If funnel nerves tell you that you are not good enough yet, they’re probably right. Think about how you can close the gap by paying someone or getting the requisite skills.

You might have built a good product, but that’s not the same as building a good funnel.

The reason why you are nervous about building a funnel is most likely a skill set gap. The thing is, you don’t even have to be the one to fill this gap. You can hire a funnel builder, but you could also do it.

In this episode, I share more about the 3 conscious methods I used to overcome funnel paralysis.

Key Takeaways

- Why the nerves show up (07:02)

- Overcoming negative magical thinking anxiety (08:18)

- Knowledge is power and liability (14:40)

- My first dollar on the internet (17:18)

- Hiring a funnel builder (18:30)

- How I got good at building funnels (24:18)

- What if everything works? (37:03)

Additional Resources 

Interview me on your show

- Connect with me here 

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Download Season 1 episodes here

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Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.

Oct 18, 2022

Great question from a friend yesterday. "Steve, will I ever get rich by working for someone else?" This is a fun one.

Working for somebody else is not a negative…. Far from it. It's a powerful opportunity to gain skills, experience, and a network in your industry if you do it the right way.

In addition, most people who work will make some decent amount of money as an employee over their career. But the velocity of cash matters just as much as the volume.

But there's a big difference between an income and being rich and being wealthy. Wealth has a lot more time freedom to it.

Tune in to this episode for my advice and reasons for this question.

Key Takeaways

- Will you ever get rich as an employee (05:20)

- The velocity of cash matters just as much as the volume (08:18)

- Working for somebody else is not a negative (09:48)

- The difference between wealth and income (13:36)

- The world's a small place and even smaller when you are an entrepreneur (17:57)

- The Science of Getting Rich (23:10)

- Pitch volume is the greatest way to control your income (32:40)

Additional Resources 

- Get your Capitalist Pig Swag Here 

- Capitalist Pig Facebook Group 

- Interview me on your show

- Connect with me here 

---

Download Season 1 episodes here

--

Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.

Oct 6, 2022

Did you know... It's possible to "get big" without burning bridges? (sassy voice implied). But honestly, it blows me away how many B-Level Influencers commit the kiss of death to their relationships with A-Level influencers.

The point of this episode is; when you're doing your marketing, don't slam another person, don't burn a bridge because you think another opportunity is there. You don't realize how much work it takes to build a new bridge.

I really cannot overemphasize the importance of relationships and not burning bridges.

Here's how I've navigated the political chess game in my market without ruffling feathers AND becoming an asset to the A Players…

Key Takeaways

- The importance of relationships (00:00)

- Never burn bridges (08:20)

- How every hero's journey starts (13:41)

- How to play the long-term game (15:33)

- Going through growth pains (20:16)

- The formula for success (26:50)

- What entrepreneurship is all about (31:46)

Additional Resources 

- Interview me on your show

- Connect with me here 

---

Download Season 1 episodes here

--

Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.

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